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Bigtree Entertainment Implements a Centralized Contact Database, Accelerates Response Time by 30%, and Improves Customer Experience

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Bigtree Entertainment implemented Oracle RightNow Cloud Service to establish a centralized customer contact database and improve customer experience. It accelerated customer care team response times to customer inquiries by 30%, improved staff productivity, and provided real-time customer interactions and service history to significantly improve customer service and expand its customer base.

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